For Immediate Release:  May 23, 2016

Contact: Bernadette Morris • Sonshine Communications

T: (305) 948-8063 • E:

FDOT's Drive It Home Team Launches "I #DriveItHome because" Social Media Challenge

MIAMI – In a continuous effort to educate Floridians about the hazards of roadside litter, the Florida Department of Transportation’s Drive It Home Team has launch the “I #DriveItHome because…” social media challenge.

Using the DRIVE IT HOME ... KEEP OUR PARADISE LITTER-FREE® campaign theme, participants are asked to briefly tell why they have joined the Drive It Home team in making the pledge to keep our paradise litter free. The best submissions will be featured on the Clean FL Roads social media accounts.

How to Participate:

Step 1: In a short sentence, tell us why you Drive It Home. Add a photo to your post for bonus points! (Not required).

Step 2: Be sure to use #DriveItHome in your posts and feel free to enter as many times as you’d like.

Step 3: Tag @CleanFLRoads social media handles and for a chance to be featured on our accounts.

Built around the theme, “DRIVE IT HOME . . . KEEP OUR PARADISE LITTER-FREE®,” the campaign aims to reduce the incidence of littering on Florida highways, promote pride in the beauty of Florida’s landscapes and educate Florida motorists about the dangers and hazards of roadside litter.